Marketing Manager

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Ikeja, Lagos
Full-time
Description

About Ambridge:

With years of hands-on experience in SaaS sales across the Nordics, UK, US, and Benelux and Regional Africa, Ambridge Advisory helps African SaaS companies scale faster and expand globally. We provide sales consultancy & training and international expansion services to African SaaS founders and Head of Sales.

About the role:

As the Marketing Manager at Ambridge Advisory, you will play a pivotal role in driving our brand’s visibility and establishing Ambridge as a trusted partner for SaaS expansion. You’ll lead initiatives to generate qualified leads, create compelling content, and coordinate campaigns that resonate with our target audiences. Your creative and analytical approach will be essential in developing our marketing strategy, enhancing our digital presence, and optimizing conversion rates.

What You Will Do:

- Develop and Execute Marketing Strategy: Design and implement a comprehensive marketing strategy that aligns with our growth objectives across Africa and international markets.

- Lead Generation and Campaign Management: Collaborate with sales to generate qualified leads through targeted campaigns, social media, email marketing, and events.

- Content Creation: Develop and oversee content, including blog posts, whitepapers, case studies, and presentations that highlight Ambridge’s expertise and success stories.

- Social Media Management: Manage social media channels to grow our audience, engage with followers, and build Ambridge’s brand as a thought leader in SaaS expansion.

- CRM Management and Reporting: Track, analyze, and report on marketing activities, using CRM and analytics tools to optimize and adjust strategies for the best results.

- Event Planning: Coordinate and manage events, webinars, and speaking engagements that position Ambridge as a leader in SaaS sales and consultancy.

- Brand Consistency: Ensure that all marketing communications maintain a consistent voice, tone, and message that reflects Ambridge’s mission and values.

Who You Are:

- Experience: 3+ years in a marketing role, preferably within the SaaS or technology industry.

- Strategic Thinker: You have experience developing and executing multi-channel marketing strategies that deliver measurable results.

- Content-Driven: Strong ability to create engaging content that appeals to B2B audiences, with exceptional writing and editing skills.

- Analytical: Proficient in using CRM tools, Google Analytics, and other marketing software to track KPIs and optimize campaigns.

- Collaborative: You thrive working cross-functionally with sales teams and are skilled at aligning marketing initiatives with sales objectives.

- Adaptable and Self-Motivated: Comfortable in a fast-paced, dynamic environment with the ability to work independently and think creatively.

- Detail-Oriented: Excellent project management skills, with the ability to prioritize and complete tasks on time.

What We Offer:

- Opportunity to be part of a pioneering company and gain deep insights into the SaaS industry

- Collaborative and innovative work environment

- Access to a co-working space in Ikeja for a conducive work setting

- Competitive salary and benefits

- Potential for professional growth and development

If you’re passionate about driving the growth of African SaaS companies and are ready to make a meaningful impact, we encourage you to apply below.

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